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Transform people management through strategy, technology, artificial intelligence, and data analysis to generate real business impact.
18 months
São Paulo
Paraíso Campus
O MBA in Strategic HR, Data and People Analytics Developed by ESEG College, part of the Etapa Group, this program is designed for professionals who want to expand their strategic role and take a leading position in transforming organizations through people management, connecting business, technology, data, and human development.
In a scenario where HR plays an increasingly decisive role in company results, the program prepares leaders for the challenges of the future of work, with an integrated vision encompassing organizational strategy, data intelligence, innovation, and talent development. Throughout the training, participants deepen their skills related to evidence-based decision-making, strengthening HR's consultative role, and generating value for the business.
With an applied, interdisciplinary approach aligned with key market trends, the MBA provides an executive development experience that integrates theory, practice, and analysis of real-world scenarios. The program is structured to train professionals capable of transforming data into decisions, enhancing organizational performance, and leading change with sustainable impact.
Why choose an MBA from ESEG?
CERTIFICATION: Postgraduate Certificate Broadly speaking Issued by ESEG College and recognized by the MEC (Brazilian Ministry of Education).
The role of HR has evolved. More than just managing processes, HR professionals are increasingly responsible for supporting strategic decisions, driving organizational transformation, and generating business value through the integration of people, data, technology, and results.
In this context, there is a growing demand for leaders capable of using People Analytics, Artificial Intelligence, and performance indicators to guide decisions, develop talent, strengthen organizational cultures, and increase the competitiveness of companies. Organizations from different sectors are seeking professionals with a systemic vision, analytical skills, and a consultative approach to connect corporate strategy and people management.
The ESEG MBA program prepares participants to work in strategic and influential positions, such as Human Resources, Business Partner, Organizational Development, Talent Management, Culture, Consulting, and People Leadership, contributing directly to decisions that impact organizational growth, innovation, and performance.
This training is also suitable for professionals who wish to accelerate their career path to positions of greater responsibility, expand their executive repertoire, and develop skills aligned with the new demands of the market and the future of work.
– Human Resources Management and Structure (21 hours)
Strategic People Management (21 hours)
Generative AI for Business (21h)
– Intercultural relations and global business (40 hours)
– Leadership for innovation (40 hours)
– Digital Transformation and Change Management (21h)
Employer Branding, Talent Attraction and Retention (21h)
Strategic Compensation & Employee Value Proposition (21 hours)
Competency-Based Management and Performance Evaluation (21 hours)
– Organizational Culture and Diagnosis (21h)
– Data Science (40 hours)
– Agency AI and decision-making in complex contexts (40 hours)
– Corporate Education, Reskilling and Upskilling (21h)
Strategic Finance and Investments (9 PM)
Corporate Communication and Negotiation (21h)
– Contemporary Careers and Management of New Forms of Work (21h)
– People Analytics (21h)
– Dashboard design and analytical narratives (20 hours)
– Governance, Compliance and Ethics (40 hours)
Impact project development (40 hours)

José Guilherme Campos
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Description

Professional development
Enroll in our postgraduate program to accelerate your career.
At ESEG, postgraduate studies are the next step for those who want to grow professionally. Our courses deepen strategic knowledge, develop new skills, and prepare you to take on positions of greater responsibility in the market.
With practical training connected to the current demands of companies, you will be equipped to earn promotions, expand opportunities, and increase your earning potential.
Recognitions

The National MBA Association – ANAMBA – has the mission of “Contributing to the excellence of MBA courses in Brazil.” Its quality standards are based on internationally recognized criteria adapted to the Brazilian context.
ESEG College, part of the Etapa Group, is a member of the select group of schools associated with ANAMBA, which represents the College's commitment to the quality standards of the specialization courses it offers and its alignment with the projects of the Agency, a national benchmark in the evaluation of executive education in higher education.

The PRME is recognized as a global United Nations (UN) platform for voluntary engagement for business schools and other higher education institutions. Its six principles are inspired by international values, such as the Ten Principles of the United Nations Global Compact, namely: purpose, values, methodology, research, partnerships, and dialogue.
By joining PRME, ESEG College, part of the Etapa Group, expresses its conviction that, through the integration of universal values into its curriculum and research, it can contribute to a more stable and inclusive global market, helping to build prosperous and successful societies.

Who we are
At ESEG College, we train professionals prepared for the real challenges of the market.
We combine a solid academic foundation, applied practice, and connections with companies to transform knowledge into a successful career.
We work from initial training to ongoing professional development, always focusing on innovation, employability, and human growth.
Training for the world
Experiences that broaden your training.
At ESEG College, academic training and professional experience go hand in hand. You develop skills, broaden your worldview, and build connections that will accompany you throughout your career, both inside and beyond the college.

Competitions, projects, leagues, research, and challenges bring you closer to real-world situations and help you develop new skills in technology and management.

An education connected to the world through institutions from different countries, enabling exchange programs, academic experiences, and contact with other cultures.
Career guidance, connections with companies, and networking opportunities to help you take your first steps and make more informed career choices.
Testimonials
What they say about us
“The experiences I gained at Audencia, in France, broadened my worldview and strengthened my skills. ESEG played a fundamental role in opening doors and offering the partnership that made this international experience possible.”

Flavia Figueiredo
Production Engineering student
“Thanks to the CDC's initiatives, I became more interested in seeking internship opportunities even in my first semester of the course and was able to improve my professional resume. ESEG's support was essential for my performance during the selection process at GE Healthcare.”

Mariana Pita Laureano
Economics student
“"ESEG, CDC, and the professors are fundamental pillars in my personal and professional development. They provide a solid theoretical foundation, practical skills, and ongoing support."”

John Victor Costa do Santos
Production Engineering student
“I participated in the ESEG Simulation and was able to get important tips on interviews, resumes, and participate in a group dynamics simulation. The journey at ESEG has been an enormous learning experience.”

Arthur Maia
Student of Economics
“Starting to work at the beginning of my undergraduate studies made all the difference in my professional trajectory. ESEG was fundamental in this process, from the mock interviews to the constant support from the Career Development Center.”

John Peter
Business Administration student
Infrastructure







ESEG College has intensified research and initiatives in Artificial Intelligence, encouraging projects focused on this field of technology.

With the Technological Innovation Laboratory, we stimulate creativity and the development of innovative solutions, promoting interdisciplinary projects that connect theory and practice in a collaborative environment.

We offer a modern infrastructure with computer and robotics labs, providing hands-on experiences with current technologies and encouraging applied learning in solving real-world problems.

Through the Legal Practice Center, we provide students with practical experiences in Law, with supervised case management that develops essential skills for professional practice.

With a comprehensive and up-to-date library, ESEG College offers a wide range of physical and digital resources to support academic development and research in various fields of knowledge.

We have classrooms and auditoriums equipped with state-of-the-art technology, designed to ensure comfort, quality teaching, and support for events, lectures, and academic activities.

Through its multi-sports courts, our college encourages sports and well-being, offering a suitable space for physical activities and integration among students.

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Bachelor's degree in
MBA in Strategic HR, Data and People Analytics
Institutional
Infrastructure
Entry methods
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Key differentiators
18 installments of R$ 1,130.92
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