{"id":9657,"date":"2022-07-20T13:56:25","date_gmt":"2022-07-20T16:56:25","guid":{"rendered":"https:\/\/eseg.edu.br\/blog\/o-que-e-investment-banking-e-para-que-serve\/"},"modified":"2026-05-12T00:24:23","modified_gmt":"2026-05-12T03:24:23","slug":"o-que-e-investment-banking-e-para-que-serve","status":"publish","type":"post","link":"https:\/\/eseg.edu.br\/es\/blog\/o-que-e-investment-banking-e-para-que-serve\/","title":{"rendered":"O que \u00e9 investment banking e qual sua utilidade"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3605\" class=\"elementor elementor-3605\" data-elementor-post-type=\"post\">\n<div class=\"elementor-element elementor-element-729b6961 e-flex e-con-boxed sticky-no is-skin bg-el bg-inherit bg-light nochange-no bg-no bg-no box-no e-con e-parent\" data-id=\"729b6961\" data-element_type=\"container\">\n<div class=\"e-con-inner\">\n<div class=\"elementor-element elementor-element-fa3e3ac elementor-widget elementor-widget-heading\" data-id=\"fa3e3ac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n<div class=\"elementor-widget-container\">\n<h1 class=\"elementor-heading-title elementor-size-default\">O que \u00e9 investimento banking e qual sua utilidade<\/h1>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"elementor-element elementor-element-308d791d elementor-widget elementor-widget-text-editor\" data-id=\"308d791d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<p>Voc\u00ea j\u00e1 ouviu falar em investment banking?<\/p>\n<p>No universo do mundo corporativo encontramos empresas e servi\u00e7os para as mais variadas necessidades e com capacidade para atender a todas as demandas.<\/p>\n<p>Quando o assunto tratado s\u00e3o as grandes capta\u00e7\u00f5es de recursos, h\u00e1 um setor espec\u00edfico do mercado com maior capacidade de ajudar; esse setor \u00e9 o investment banking.\u00a0<\/p>\n<p>Para este artigo trouxemos esclarecimentos sobre essa \u00e1rea, como as finan\u00e7as corporativas se relacionam com ela e como voc\u00ea pode aprender mais sobre o assunto.<\/p>\n<p>Continue lendo e confira todas as informa\u00e7\u00f5es.<\/p>\n<h2 class=\"wp-block-heading\"><strong>O que \u00e9 investment banking?<\/strong><\/h2>\n<p>Definindo de maneira simples, investment banking \u00e9 a realiza\u00e7\u00e3o de um conjunto de opera\u00e7\u00f5es financeiras executadas pelos <a href=\"https:\/\/blog.eseg.edu.br\/como-trabalhar-em-bancos-e-quais-cursos-fazer\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (Se abre en una pesta\u00f1a nueva)\">bancos<\/a> de investimento para clientes considerados de alto n\u00edvel ou clientes institucionais, ou seja, de investidores de grandes quantias ou empresas.\u00a0<\/p>\n<p>As demandas atendidas s\u00e3o bastante espec\u00edficas, com movimenta\u00e7\u00f5es financeiras grandes demais para serem realizadas pelos bancos tradicionais.\u00a0<\/p>\n<p>Entre as diversas atividades realizadas por estas institui\u00e7\u00f5es est\u00e3o o levantamento de recursos, expans\u00e3o dos neg\u00f3cios, abertura de capital e reestrutura\u00e7\u00e3o econ\u00f4mica.\u00a0<\/p>\n<h2 class=\"wp-block-heading\"><strong>Como as finan\u00e7as corporativas se relacionam com o conceito de investment banking?<\/strong><\/h2>\n<p>Primeiro, vamos entender o que s\u00e3o as <a href=\"https:\/\/blog.eseg.edu.br\/dicas-de-financas-para-universitarios\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (Se abre en una pesta\u00f1a nueva)\">finan\u00e7as<\/a> corporativas.\u00a0<\/p>\n<p>Como conceito, as <a href=\"https:\/\/blog.eseg.edu.br\/po-graduacao-gestao-de-financas\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (Se abre en una pesta\u00f1a nueva)\">finan\u00e7as<\/a> de ordem corporativa s\u00e3o as que lidam com todas as atividades financeiras que s\u00e3o necess\u00e1rias para gerir uma empresa ou um neg\u00f3cio, principalmente as de grande porte.<\/p>\n<p>Empresas de tamanho expressivo no mercado costumam ter um setor e diretor financeiro que administram todos os recursos obtidos e tem como principal objetivo garantir que os mesmos estejam dispon\u00edveis para aumentar seu valor monet\u00e1rio.<\/p>\n<p>Assim, \u00e9 a partir disso que fus\u00f5es, aquisi\u00e7\u00f5es e qualquer assunto relacionado com o capital da empresa podem ser discutidos.\u00a0<\/p>\n<p>Boa parte desses servi\u00e7os s\u00e3o executados por meio dos bancos de investimento, ou seja, por meio de a\u00e7\u00f5es de investment banking, estabelecendo assim sua rela\u00e7\u00e3o com as finan\u00e7as corporativas.<\/p>\n<p>Para entender melhor, confira todas as atividades e transa\u00e7\u00f5es realizadas pelos bancos de investimento:<\/p>\n<h3 class=\"wp-block-heading\"><strong>Capta\u00e7\u00e3o de recursos com ofertas de a\u00e7\u00f5es<\/strong><\/h3>\n<p>Assessoria operacional e estrat\u00e9gica de emiss\u00e3o de a\u00e7\u00f5es do mercado aberto, quando a empresa abre seu capital para conseguir levantar recursos.\u00a0<\/p>\n<h3 class=\"wp-block-heading\"><strong>Capta\u00e7\u00e3o de recursos com emiss\u00e3o de d\u00edvidas<\/strong><\/h3>\n<p>Aux\u00edlio para que as empresas captem recursos organizando uma emiss\u00e3o de t\u00edtulos de d\u00edvidas e ofertando no mercado.\u00a0<\/p>\n<h3 class=\"wp-block-heading\"><strong>Fus\u00f5es, aquisi\u00e7\u00f5es e reestrutura\u00e7\u00f5es<\/strong><\/h3>\n<p>Presta\u00e7\u00e3o de assessoria financeira e econ\u00f4mica tanto para quem gostaria de adquirir novas empresas, quanto para quem gostaria de ser adquirido. Assessoria tamb\u00e9m para mudan\u00e7a do quadro de s\u00f3cios\u00a0 e capta\u00e7\u00e3o de recursos privados.\u00a0<\/p>\n<h3 class=\"wp-block-heading\"><strong>An\u00e1lise de mercado<\/strong><\/h3>\n<p>Estudo e mapeamento do mercado e contexto em que a empresa est\u00e1 inserida, avaliando oportunidades e amea\u00e7as, pontos fracos e fortes, capacidade de expans\u00e3o e inova\u00e7\u00e3o, concorr\u00eancia e tend\u00eancias para o futuro.\u00a0<\/p>\n<h3 class=\"wp-block-heading\"><strong>Cr\u00e9dito corporativo<\/strong><\/h3>\n<p>Concess\u00e3o de cr\u00e9dito pr\u00f3prio para empresas que s\u00e3o atendidas pelos bancos de investimento, de acordo com as condi\u00e7\u00f5es e necessidades dos clientes.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Como aprender sobre investment banking?<\/strong><\/h2>\n<p>Para trabalhar nesse setor \u00e9 imprescind\u00edvel ser um profissional qualificado.<\/p>\n<p>Existem muitos cursos e certifica\u00e7\u00f5es para habilitar profissionais a trabalharem com investimento banking. No entanto, h\u00e1 cursos superiores, de p\u00f3s-gradua\u00e7\u00e3o e especializa\u00e7\u00e3o que s\u00e3o fundamentais para propiciar no futuro a facilidade e melhor compreens\u00e3o dos tipos de investimento.\u00a0<\/p>\n<p>Na Faculdade ESEG, do Grupo Etapa, voc\u00ea encontra as melhores op\u00e7\u00f5es de cursos para caminhar para a \u00e1rea de Investimento Banking. Confira mais informa\u00e7\u00f5es sobre o curso e aposte nessa chance.<\/p>\n<p><strong><a href=\"https:\/\/lp.eseg.edu.br\/vestibular\">\u00a1Estudia en ESEG! Descubre c\u00f3mo participar en nuestro proceso de selecci\u00f3n con becas y otras opciones de admisi\u00f3n.<\/a><\/strong><\/p>\n<p style=\"text-align: center;\">\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"elementor-element elementor-element-59d1e1d elementor-widget elementor-widget-global elementor-global-6176 elementor-widget-text-editor\" data-id=\"59d1e1d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<h5><b>Sigue a ESEG College, que forma parte del Grupo Etapa, en las redes sociales:\u00a0<\/b><\/h5>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"elementor-element elementor-element-459e840 elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-global elementor-global-6173 elementor-widget-social-icons\" data-id=\"459e840\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n<div class=\"elementor-widget-container\">\n<div 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No universo do mundo corporativo encontramos empresas e servi\u00e7os para as mais variadas necessidades e com capacidade para atender a todas as demandas. Quando o assunto tratado s\u00e3o as grandes capta\u00e7\u00f5es de recursos, h\u00e1 um setor espec\u00edfico do mercado com maior capacidade de ajudar; esse setor \u00e9 o investment banking.\u00a0 Para este artigo trouxemos esclarecimentos sobre essa \u00e1rea, como as finan\u00e7as corporativas se relacionam com ela e como voc\u00ea pode aprender mais sobre o assunto. Continue lendo e confira todas as informa\u00e7\u00f5es. O que \u00e9 investment banking? Definindo de maneira simples, investment banking \u00e9 a realiza\u00e7\u00e3o de um conjunto de opera\u00e7\u00f5es financeiras executadas pelos bancos de investimento para clientes considerados de alto n\u00edvel ou clientes institucionais, ou seja, de investidores de grandes quantias ou empresas.\u00a0 As demandas atendidas s\u00e3o bastante espec\u00edficas, com movimenta\u00e7\u00f5es financeiras grandes demais para serem realizadas pelos bancos tradicionais.\u00a0 Entre as diversas atividades realizadas por estas institui\u00e7\u00f5es est\u00e3o o levantamento de recursos, expans\u00e3o dos neg\u00f3cios, abertura de capital e reestrutura\u00e7\u00e3o econ\u00f4mica.\u00a0 Como as finan\u00e7as corporativas se relacionam com o conceito de investment banking? Primeiro, vamos entender o que s\u00e3o as finan\u00e7as &hellip;<\/p>","protected":false},"author":4,"featured_media":9656,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[57,61,32],"tags":[],"class_list":["post-9657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia","category-gestao","category-pos-graduacao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O que \u00e9 investment banking e qual sua utilidade - Faculdade ESEG<\/title>\n<meta name=\"description\" content=\"O que \u00e9 investment banking e qual sua utilidade - Faculdade ESEG\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eseg.edu.br\/es\/blog\/o-que-e-investment-banking-e-para-que-serve\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O que \u00e9 investment banking e qual sua utilidade - 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