{"id":10069,"date":"2025-02-16T11:00:00","date_gmt":"2025-02-16T14:00:00","guid":{"rendered":"https:\/\/eseg.edu.br\/blog\/conceitos-do-marketing-classico-para-aplicar-na-administracao-de-empresas\/"},"modified":"2026-05-12T00:23:21","modified_gmt":"2026-05-12T03:23:21","slug":"classic-marketing-concepts-applied-to-business-administration","status":"publish","type":"post","link":"https:\/\/eseg.edu.br\/en\/blog\/conceitos-do-marketing-classico-para-aplicar-na-administracao-de-empresas\/","title":{"rendered":"Classic marketing concepts to apply to business administration."},"content":{"rendered":"
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Classic marketing concepts to apply to business administration.
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\n\t\t\t\t\t\t\t\t\tO marketing<\/strong> It is a set of widely used strategies to promote products and services. Even in a scenario of constant changes in consumer behavior and technological tools, fundamental marketing concepts<\/strong> They continue to be the foundation for the success of many companies.<\/span><\/p>\n

In this article, we will explore how these more classic concepts can be applied to business administration and how the Business Administration course at ESEG College, Etapa Group<\/strong><\/a>, offers the ideal training to master these essential practices.<\/span><\/p>\n

Read more: Marketing strategies and their application in digital marketing<\/a><\/strong><\/p>\n

Here are some marketing concepts to help you manage your business:<\/span><\/p>\n

1. Marketing Mix: product, price, place, and promotion<\/b><\/h3>\n

The Marketing Mix, also known as the 4Ps, is one of the most emblematic concepts of classic marketing. It consists of four pillars that a company must balance to ensure success in the market:<\/span><\/p>\n