{"id":12242,"date":"2026-05-12T02:15:48","date_gmt":"2026-05-12T05:15:48","guid":{"rendered":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/"},"modified":"2026-06-23T14:31:20","modified_gmt":"2026-06-23T17:31:20","slug":"the-23rd-edition-of-the-business-communication-meeting-discusses-the-impacts-of-information-manipulation","status":"publish","type":"noticias","link":"https:\/\/eseg.edu.br\/en\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/","title":{"rendered":"The 23rd edition of the Business Communication Meeting discusses the impacts of information manipulation."},"content":{"rendered":"<p><i>The event addressed the issue of fake news and its repercussions in the corporate environment.<\/i><\/p>\n<p><\/p>\n<p>The 23rd edition of <a href=\"https:\/\/eseg.edu.br\/en\/encontro-de-comunicacao_P258\/\" target=\"_blank\">Business Communication Meeting<\/a> The event brought together Production Engineering students last Saturday, November 30th. The theme of this semester&#039;s event was &quot;Information Manipulation and its Impacts on Business Communication.&quot; With the goal of fostering dialogue and presenting different perspectives on the topic, there were lectures by experts and an exhibition of student work.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" src=\"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/legacy-inline-0b7360653d57e519-1.jpg\" style=\"width: 50%\" data-filename=\"encontro_comunicacao_empresarial.jpg\"><\/p>\n<p>Professor Sandra Terciotti, PhD in Literature and specialist in Corporate Communication, spoke about the impacts of fake news on corporations. Different types of misinformation, such as false representations of reality or distortions of facts, can negatively affect a company&#039;s reputation. In this context, the importance of corporate communication becomes even more evident.<\/p>\n<p>Next, Professor Carlos Cerqueira spoke about communication regarding global warming. The phenomenon, which has been questioned by segments of the population and even by authorities, is a fact, according to Professor Cerqueira. The PhD in Chemistry and specialist in the Environment presented data and scientific research that prove that the average global temperature has been gradually rising. Misinformation on the subject can benefit industries that emit pollutants, such as producers of oil, natural gas, and coal.<\/p>\n<p>Finally, the students from the Business Communication II course presented their work on the subject. The event takes place every semester and is coordinated by Professor Karlene Campos. In addition to the final presentation, the students participate in all stages of organizing the Meeting, from the reception to the closing ceremony.<\/p>","protected":false},"excerpt":{"rendered":"<p>Evento trouxe a quest\u00e3o das fake news e suas repercuss\u00f5es no ambiente corporativo A 23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial reuniu os estudantes de Engenharia de Produ\u00e7\u00e3o no \u00faltimo s\u00e1bado, 30 de novembro. O tema do evento neste semestre foi \u201cManipula\u00e7\u00e3o de Informa\u00e7\u00e3o e seus impactos na Comunica\u00e7\u00e3o Empresarial\u201d. Com o objetivo de dialogar [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":12538,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags-de-noticias":[],"categorias-de-noticias":[186],"class_list":["post-12242","noticias","type-noticias","status-publish","has-post-thumbnail","hentry","categorias-de-noticias-in-company"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eseg.edu.br\/en\/news-2\/the-23rd-edition-of-the-business-communication-meeting-discusses-the-impacts-of-information-manipulation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Evento trouxe a quest\u00e3o das fake news e suas repercuss\u00f5es no ambiente corporativo A 23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial reuniu os estudantes de Engenharia de Produ\u00e7\u00e3o no \u00faltimo s\u00e1bado, 30 de novembro. O tema do evento neste semestre foi \u201cManipula\u00e7\u00e3o de Informa\u00e7\u00e3o e seus impactos na Comunica\u00e7\u00e3o Empresarial\u201d. Com o objetivo de dialogar [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eseg.edu.br\/en\/news-2\/the-23rd-edition-of-the-business-communication-meeting-discusses-the-impacts-of-information-manipulation\/\" \/>\n<meta property=\"og:site_name\" content=\"Faculdade ESEG\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-23T17:31:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/1670954398-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"543\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/\",\"url\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/\",\"name\":\"23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/eseg.edu.br\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/1670954398-1.webp\",\"datePublished\":\"2026-05-12T05:15:48+00:00\",\"dateModified\":\"2026-06-23T17:31:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/#primaryimage\",\"url\":\"https:\\\/\\\/eseg.edu.br\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/1670954398-1.webp\",\"contentUrl\":\"https:\\\/\\\/eseg.edu.br\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/1670954398-1.webp\",\"width\":960,\"height\":543,\"caption\":\"1670954398-1\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Not\u00edcias\",\"item\":\"https:\\\/\\\/eseg.edu.br\\\/noticia\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#website\",\"url\":\"https:\\\/\\\/eseg.edu.br\\\/\",\"name\":\"Faculdade ESEG\",\"description\":\"Faculdade presencial em S\u00e3o Paulo. Faculdade do Grupo Etapa.\",\"publisher\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#organization\"},\"alternateName\":\"Faculdade ESEG\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/eseg.edu.br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#organization\",\"name\":\"Faculdade ESEG\",\"alternateName\":\"Faculdade ESEG\",\"url\":\"https:\\\/\\\/eseg.edu.br\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/eseg.edu.br\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Favicon.svg\",\"contentUrl\":\"https:\\\/\\\/eseg.edu.br\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Favicon.svg\",\"width\":512,\"height\":512,\"caption\":\"Faculdade ESEG\"},\"image\":{\"@id\":\"https:\\\/\\\/eseg.edu.br\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/eseg_oficial\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The 23rd edition of the Business Communication Meeting discusses the impacts of information manipulation.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/eseg.edu.br\/en\/news-2\/the-23rd-edition-of-the-business-communication-meeting-discusses-the-impacts-of-information-manipulation\/","og_locale":"en_US","og_type":"article","og_title":"23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o","og_description":"Evento trouxe a quest\u00e3o das fake news e suas repercuss\u00f5es no ambiente corporativo A 23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial reuniu os estudantes de Engenharia de Produ\u00e7\u00e3o no \u00faltimo s\u00e1bado, 30 de novembro. O tema do evento neste semestre foi \u201cManipula\u00e7\u00e3o de Informa\u00e7\u00e3o e seus impactos na Comunica\u00e7\u00e3o Empresarial\u201d. Com o objetivo de dialogar [&hellip;]","og_url":"https:\/\/eseg.edu.br\/en\/news-2\/the-23rd-edition-of-the-business-communication-meeting-discusses-the-impacts-of-information-manipulation\/","og_site_name":"Faculdade ESEG","article_modified_time":"2026-06-23T17:31:20+00:00","og_image":[{"width":960,"height":543,"url":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/1670954398-1.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/","url":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/","name":"The 23rd edition of the Business Communication Meeting discusses the impacts of information manipulation.","isPartOf":{"@id":"https:\/\/eseg.edu.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/#primaryimage"},"image":{"@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/#primaryimage"},"thumbnailUrl":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/1670954398-1.webp","datePublished":"2026-05-12T05:15:48+00:00","dateModified":"2026-06-23T17:31:20+00:00","breadcrumb":{"@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/#primaryimage","url":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/1670954398-1.webp","contentUrl":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2026\/05\/1670954398-1.webp","width":960,"height":543,"caption":"1670954398-1"},{"@type":"BreadcrumbList","@id":"https:\/\/eseg.edu.br\/noticia\/23-edicao-do-encontro-de-comunicacao-empresarial-debate-os-impactos-da-manipulacao-da-informacao\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Not\u00edcias","item":"https:\/\/eseg.edu.br\/noticia\/"},{"@type":"ListItem","position":2,"name":"23\u00aa edi\u00e7\u00e3o do Encontro de Comunica\u00e7\u00e3o Empresarial debate os impactos da manipula\u00e7\u00e3o da informa\u00e7\u00e3o"}]},{"@type":"WebSite","@id":"https:\/\/eseg.edu.br\/#website","url":"https:\/\/eseg.edu.br\/","name":"ESEG College","description":"On-campus college in S\u00e3o Paulo. Part of the Etapa Group.","publisher":{"@id":"https:\/\/eseg.edu.br\/#organization"},"alternateName":"Faculdade ESEG","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/eseg.edu.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/eseg.edu.br\/#organization","name":"ESEG College","alternateName":"Faculdade ESEG","url":"https:\/\/eseg.edu.br\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/eseg.edu.br\/#\/schema\/logo\/image\/","url":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2023\/07\/Favicon.svg","contentUrl":"https:\/\/eseg.edu.br\/wp-content\/uploads\/2023\/07\/Favicon.svg","width":512,"height":512,"caption":"Faculdade ESEG"},"image":{"@id":"https:\/\/eseg.edu.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/eseg_oficial\/"]}]}},"_links":{"self":[{"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/noticias\/12242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/noticias"}],"about":[{"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/types\/noticias"}],"author":[{"embeddable":true,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/comments?post=12242"}],"version-history":[{"count":1,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/noticias\/12242\/revisions"}],"predecessor-version":[{"id":16477,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/noticias\/12242\/revisions\/16477"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/media\/12538"}],"wp:attachment":[{"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/media?parent=12242"}],"wp:term":[{"taxonomy":"tags-de-noticias","embeddable":true,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/tags-de-noticias?post=12242"},{"taxonomy":"categorias-de-noticias","embeddable":true,"href":"https:\/\/eseg.edu.br\/en\/wp-json\/wp\/v2\/categorias-de-noticias?post=12242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}